How Digital Platforms Can Leverage the Power of Live Sports
먹튀검증 먹튀암행어사 is video delivered over-the-top (OTT) via a network, typically over the internet. It is real-time programming that can be watched with a smartphone, tablet or computer and requires a high-speed broadband connection to stream.
In the past, live sports were a thread that kept many viewers attached to pay-TV packages. However, with the rise of streaming services and recent sport rights deals, that thread may be fraying. As eMarketer points out, a growing number of viewers are increasingly comfortable watching sporting events and games without traditional cable or broadcast access.
Top Tips for Hosting a Live Sports Viewing Party
With the right strategy, digital platforms can capitalize on the popularity of live sports to boost engagement and drive subscriber growth. Whether it’s physical or esports, live sports is an invaluable asset for streaming services and can provide significant revenue streams from advertising and sponsorships.
Streaming platforms have invested heavily in live sports content, with a combined $6 billion spent on rights in 2023 alone. They do so because sports offer a unique ability to engage and attract a large audience and to generate ad revenue, which is important for attracting new subscribers. Moreover, live sports events create a sense of urgency and excitement that encourages viewer engagement, which is essential for increasing retention rates and decreasing churn. To learn more about how your brand can leverage the power of Live Sports, contact Amira Labs today.